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Public Relations

Corporate Communication for Engineers and Technical Teams

Engineers and technical specialists must explain complex work to managers, clients, regulators and the public. This course develops communication skills for technical people: knowing the audience, simplifying without distorting, technical writing, presenting to non-specialists, visualising technical information and handling questions.

5 days Classroom or live online English
Smart Horizon Certified - Global Leadership Consultants
Take the course details with you.

Download the full standard outline: why attend, methodology, objectives, audience, competencies, the daily outline and current plans.

Download course PDF
Why attend

From knowledge to real-world impact.

Great technical work can be undervalued when poorly explained. You will learn to communicate it clearly and persuasively.

Workplace challenges

Professional Problems This Course Is Designed to Solve

The programme explores practical approaches to the following challenges. Results depend on how the learning is applied in your organisation.

  • Difficulty translating subject knowledge into practical workplace decisions.
  • Inconsistent approaches to the activities covered in the course outline.
  • Lack of a structured plan for applying and reviewing new skills.
Course methodology

How you will learn.

Rewriting technical texts, presentation practice with feedback, visualisation exercises and Q&A practice.

Course objectives

What you'll take away.

By the end of this course, participants will be able to:

  • Analyse non-technical audiences
  • Simplify complex information accurately
  • Write clear technical reports and summaries
  • Present technical topics to non-specialists
  • Visualise technical information
  • Handle challenging questions confidently
Target audience

Who should attend.

This course is suitable for:

  • Engineers and technical specialists
  • Project engineers
  • Technical managers
  • Scientists and researchers
  • Consultants
Target competencies

Capabilities you will build.

Participants will develop competencies in:

  • Audience analysis
  • Simplification
  • Technical writing
  • Presentation
  • Visualisation
Course outline

Your learning journey.

A focused, practical outline with time to explore, apply and reflect.

Day 1Technical Communication

  1. 09:00–10:08The curse of knowledge
  2. 10:08–11:00Audiences
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Audiences (continued)
  5. 11:45–12:53Case studies
  6. 12:53–14:00Exercise

Day 2Simplifying

  1. 09:00–10:08Plain explanations
  2. 10:08–11:00Analogies
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Analogies (continued)
  5. 11:45–12:53Accuracy
  6. 12:53–14:00Rewriting practice

Day 3Writing

  1. 09:00–10:08Executive summaries
  2. 10:08–11:00Reports
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Reports (continued)
  5. 11:45–12:53Emails
  6. 12:53–14:00Writing practice

Day 4Presenting

  1. 09:00–10:08Structure
  2. 10:08–11:00Visuals
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Visuals (continued)
  5. 11:45–12:53Delivery
  6. 12:53–14:00Presentation practice

Day 5Questions and Influence

  1. 09:00–10:08Handling questions
  2. 10:08–11:00Persuasion
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Persuasion (continued)
  5. 11:45–12:53Stakeholders
  6. 12:53–14:00Action plan

The timings provided are estimates and may vary depending on the number of participants and the discussions taking place during the sessions. They are indicative only and do not constitute a binding commitment.

Dates & venues

Find a session that works for you.

Confirmed dates accept registration requests. Tentative dates are enquiry only.

Cape Town 9 Nov - 13 Nov 2026
Confirmed dates
€1,890.-Register
Online Live virtual classroom 9 Nov - 13 Nov 2026
Confirmed dates
€1,250.-Register
Dubai 30 Nov - 4 Dec 2026
Confirmed dates
€3,150.-Register
Online Live virtual classroom 30 Nov - 4 Dec 2026
Confirmed dates
€1,250.-Register
Barcelona 4 Jan - 8 Jan 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 4 Jan - 8 Jan 2027
Confirmed dates
€1,250.-Register
Istanbul 25 Jan - 29 Jan 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 25 Jan - 29 Jan 2027
Confirmed dates
€1,250.-Register
Dubai 8 Feb - 12 Feb 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 8 Feb - 12 Feb 2027
Confirmed dates
€1,250.-Register
Rome 1 Mar - 5 Mar 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 1 Mar - 5 Mar 2027
Confirmed dates
€1,250.-Register
Frankfurt 22 Mar - 26 Mar 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 22 Mar - 26 Mar 2027
Confirmed dates
€1,250.-Register
Dubai 12 Apr - 16 Apr 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 12 Apr - 16 Apr 2027
Confirmed dates
€1,250.-Register
Paris 3 May - 7 May 2027
Confirmed dates
€2,860.-Register
Online Live virtual classroom 3 May - 7 May 2027
Confirmed dates
€1,250.-Register
Vienna 17 May - 21 May 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 17 May - 21 May 2027
Confirmed dates
€1,250.-Register
Barcelona 7 Jun - 11 Jun 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 7 Jun - 11 Jun 2027
Confirmed dates
€1,250.-Register
London 28 Jun - 2 Jul 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 28 Jun - 2 Jul 2027
Confirmed dates
€1,250.-Register
Cape Town 19 Jul - 23 Jul 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 19 Jul - 23 Jul 2027
Confirmed dates
€1,250.-Register
Rome 9 Aug - 13 Aug 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 9 Aug - 13 Aug 2027
Confirmed dates
€1,250.-Register
Amsterdam 23 Aug - 27 Aug 2027
Confirmed dates
€2,540.-Register
Online Live virtual classroom 23 Aug - 27 Aug 2027
Confirmed dates
€1,250.-Register
Cape Town 13 Sept - 17 Sept 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 13 Sept - 17 Sept 2027
Confirmed dates
€1,250.-Register
Vienna 4 Oct - 8 Oct 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 4 Oct - 8 Oct 2027
Confirmed dates
€1,250.-Register
Kuala Lumpur 25 Oct - 29 Oct 2027
Confirmed dates
€1,450.-Register
Online Live virtual classroom 25 Oct - 29 Oct 2027
Confirmed dates
€1,250.-Register
London 15 Nov - 19 Nov 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 15 Nov - 19 Nov 2027
Confirmed dates
€1,250.-Register
Rome 29 Nov - 3 Dec 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 29 Nov - 3 Dec 2027
Confirmed dates
€1,250.-Register

Good to know

A few things to know.

How is the course delivered?

Our classroom programmes combine facilitated discussion, case studies, exercises and reflection. The precise format will be confirmed before enrolment.

Can you deliver this programme for our team?

Yes, you can enquire about a tailored programme. Share your goals, group size and preferred dates with our learning team.

Will I receive a certificate?

Participants who complete the programme receive a Smart Horizon certificate of attendance. Smart Horizon programmes are not externally accredited and do not award a professional qualification, licence or designation. Where a course title or outline refers to a professional certification (for example, AACE International's Certified Cost Professional), the programme supports learning and preparation only; the credential itself is awarded solely by the relevant professional body under its own application and examination requirements.

What should I confirm before booking travel?

Please confirm the session, exact venue, accessibility arrangements, fees and any visa requirements with the team before arranging travel. Tentative dates are not confirmed sessions.

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