Marketing & Communication

Public Speaking and Executive Storytelling

Executives are expected to inspire audiences at conferences, town halls and client events. This course develops public speaking and storytelling: crafting memorable stories, structuring speeches, vocal and physical presence, handling large audiences and media, speaking without slides and managing high-stakes moments.

5 days Classroom or live online English

Smart Horizon Certified - Global Leadership Consultants

Take the course details with you.

Download the full standard outline: why attend, methodology, objectives, audience, competencies, the daily outline and current plans.

Download course PDF

Why attend

From knowledge to real-world impact.

Stories make messages memorable and leaders relatable. You will learn to speak with confidence and impact.

Workplace challenges

Professional Problems This Course Is Designed to Solve

The programme explores practical approaches to the following challenges. Results depend on how the learning is applied in your organisation.

Difficulty translating subject knowledge into practical workplace decisions.
Inconsistent approaches to the activities covered in the course outline.
Lack of a structured plan for applying and reviewing new skills.

Course methodology

How you will learn.

Speech practice with video feedback, storytelling workshops, voice coaching and audience simulations.

Course objectives

What you'll take away.

By the end of this course, participants will be able to:

Craft personal and business stories
Structure speeches for impact
Use voice and body language with confidence
Speak without relying on slides
Engage large and diverse audiences
Handle high-stakes speaking situations

Target audience

Who should attend.

This course is suitable for:

Executives and senior managers
Spokespeople
Conference speakers
Business owners
Emerging leaders

Target competencies

Capabilities you will build.

Participants will develop competencies in:

Storytelling
Speech structure
Vocal presence
Audience engagement
Composure

Course outline

Your learning journey.

A focused, practical outline with time to explore, apply and reflect.

Day 1Why Stories Work

09:00–10:08Storytelling and the brain
10:08–11:00Story types
11:00–11:30Coffee break
11:30–11:45Story types (continued)
11:45–12:53Finding your stories
12:53–14:00Exercise

Day 2Crafting Stories

09:00–10:08Story structure
10:08–11:00Detail and emotion
11:00–11:30Coffee break
11:30–11:45Detail and emotion (continued)
11:45–12:53Business messages
12:53–14:00Workshop

Day 3Speech Structure

09:00–10:08Openings and closings
10:08–11:00Speaking without slides
11:00–11:30Coffee break
11:30–11:45Speaking without slides (continued)
11:45–12:53Rehearsal
12:53–14:00Practice

Day 4Presence

09:00–10:08Voice
10:08–11:00Movement and gestures
11:00–11:30Coffee break
11:30–11:45Movement and gestures (continued)
11:45–12:53Nerves
12:53–14:00Video feedback

Day 5High-Stakes Speaking

09:00–10:08Large audiences
10:08–11:00Town halls
11:00–11:30Coffee break
11:30–11:45Town halls (continued)
11:45–12:53Final speeches
12:53–14:00Feedback

The timings provided are estimates and may vary depending on the number of participants and the discussions taking place during the sessions. They are indicative only and do not constitute a binding commitment.

Dates & venues

Find a session that works for you.

Confirmed dates accept registration requests. Tentative dates are enquiry only.

Good to know

A few things to know.

How is the course delivered?

Our classroom programmes combine facilitated discussion, case studies, exercises and reflection. The precise format will be confirmed before enrolment.

Can you deliver this programme for our team?

Yes, you can enquire about a tailored programme. Share your goals, group size and preferred dates with our learning team.

Will I receive a certificate?

Participants who complete the programme receive a Smart Horizon certificate of attendance. Smart Horizon programmes are not externally accredited and do not award a professional qualification, licence or designation. Where a course title or outline refers to a professional certification (for example, AACE International's Certified Cost Professional), the programme supports learning and preparation only; the credential itself is awarded solely by the relevant professional body under its own application and examination requirements.

What should I confirm before booking travel?

Please confirm the session, exact venue, accessibility arrangements, fees and any visa requirements with the team before arranging travel. Tentative dates are not confirmed sessions.

Keep exploring

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