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Public Relations

Town Halls and Leadership Forums

Town halls and leadership forums give employees direct access to leaders. This course covers planning effective town halls, agenda design, preparing leaders, handling live and anonymous questions, hybrid and virtual formats, encouraging participation, following up and measuring impact.

5 days Classroom or live online English
Smart Horizon Certified - Global Leadership Consultants
Take the course details with you.

Download the full standard outline: why attend, methodology, objectives, audience, competencies, the daily outline and current plans.

Download course PDF
Why attend

From knowledge to real-world impact.

Poorly run town halls can increase cynicism. You will learn to make them open, engaging and useful.

Workplace challenges

Professional Problems This Course Is Designed to Solve

The programme explores practical approaches to the following challenges. Results depend on how the learning is applied in your organisation.

  • Difficulty translating subject knowledge into practical workplace decisions.
  • Inconsistent approaches to the activities covered in the course outline.
  • Lack of a structured plan for applying and reviewing new skills.
Course methodology

How you will learn.

Agenda design, leader preparation practice, Q&A simulations and case studies.

Course objectives

What you'll take away.

By the end of this course, participants will be able to:

  • Plan effective town halls and forums
  • Design engaging agendas
  • Prepare leaders to present and answer questions
  • Manage live and anonymous questions
  • Run hybrid and virtual formats
  • Follow up and measure impact
Target audience

Who should attend.

This course is suitable for:

  • Internal communication managers
  • Executive communication staff
  • HR managers
  • Event coordinators
  • Senior leaders
Target competencies

Capabilities you will build.

Participants will develop competencies in:

  • Event planning
  • Agenda design
  • Leader preparation
  • Q&A management
  • Follow-up
Course outline

Your learning journey.

A focused, practical outline with time to explore, apply and reflect.

Day 1Why Town Halls

  1. 09:00–10:08Purpose
  2. 10:08–11:00Common failures
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Common failures (continued)
  5. 11:45–12:53Case studies
  6. 12:53–14:00Exercise

Day 2Planning and Agenda

  1. 09:00–10:08Objectives
  2. 10:08–11:00Agenda design
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Agenda design (continued)
  5. 11:45–12:53Formats
  6. 12:53–14:00Workshop

Day 3Leader Preparation

  1. 09:00–10:08Messages
  2. 10:08–11:00Rehearsal
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Rehearsal (continued)
  5. 11:45–12:53Tough questions
  6. 12:53–14:00Practice

Day 4Running the Event

  1. 09:00–10:08Q&A management
  2. 10:08–11:00Hybrid formats
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Hybrid formats (continued)
  5. 11:45–12:53Participation
  6. 12:53–14:00Simulation

Day 5Follow-Up

  1. 09:00–10:08Answering open questions
  2. 10:08–11:00Feedback
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Feedback (continued)
  5. 11:45–12:53Measurement
  6. 12:53–14:00Action plan

The timings provided are estimates and may vary depending on the number of participants and the discussions taking place during the sessions. They are indicative only and do not constitute a binding commitment.

Dates & venues

Find a session that works for you.

Confirmed dates accept registration requests. Tentative dates are enquiry only.

Dubai 16 Nov - 20 Nov 2026
Confirmed dates
€3,150.-Register
Online Live virtual classroom 16 Nov - 20 Nov 2026
Confirmed dates
€1,250.-Register
Rome 7 Dec - 11 Dec 2026
Confirmed dates
€2,450.-Register
Online Live virtual classroom 7 Dec - 11 Dec 2026
Confirmed dates
€1,250.-Register
London 11 Jan - 15 Jan 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 11 Jan - 15 Jan 2027
Confirmed dates
€1,250.-Register
Cape Town 25 Jan - 29 Jan 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 25 Jan - 29 Jan 2027
Confirmed dates
€1,250.-Register
Frankfurt 15 Feb - 19 Feb 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 15 Feb - 19 Feb 2027
Confirmed dates
€1,250.-Register
Cape Town 8 Mar - 12 Mar 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 8 Mar - 12 Mar 2027
Confirmed dates
€1,250.-Register
Rome 29 Mar - 2 Apr 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 29 Mar - 2 Apr 2027
Confirmed dates
€1,250.-Register
London 19 Apr - 23 Apr 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 19 Apr - 23 Apr 2027
Confirmed dates
€1,250.-Register
Paris 3 May - 7 May 2027
Confirmed dates
€2,860.-Register
Online Live virtual classroom 3 May - 7 May 2027
Confirmed dates
€1,250.-Register
Rome 24 May - 28 May 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 24 May - 28 May 2027
Confirmed dates
€1,250.-Register
Vienna 14 Jun - 18 Jun 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 14 Jun - 18 Jun 2027
Confirmed dates
€1,250.-Register
Barcelona 5 Jul - 9 Jul 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 5 Jul - 9 Jul 2027
Confirmed dates
€1,250.-Register
Cape Town 26 Jul - 30 Jul 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 26 Jul - 30 Jul 2027
Confirmed dates
€1,250.-Register
Istanbul 9 Aug - 13 Aug 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 9 Aug - 13 Aug 2027
Confirmed dates
€1,250.-Register
Kuala Lumpur 30 Aug - 3 Sept 2027
Confirmed dates
€1,450.-Register
Online Live virtual classroom 30 Aug - 3 Sept 2027
Confirmed dates
€1,250.-Register
Dubai 20 Sept - 24 Sept 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 20 Sept - 24 Sept 2027
Confirmed dates
€1,250.-Register
Amsterdam 11 Oct - 15 Oct 2027
Confirmed dates
€2,540.-Register
Online Live virtual classroom 11 Oct - 15 Oct 2027
Confirmed dates
€1,250.-Register
Barcelona 1 Nov - 5 Nov 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 1 Nov - 5 Nov 2027
Confirmed dates
€1,250.-Register
Vienna 15 Nov - 19 Nov 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 15 Nov - 19 Nov 2027
Confirmed dates
€1,250.-Register
Dubai 6 Dec - 10 Dec 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 6 Dec - 10 Dec 2027
Confirmed dates
€1,250.-Register

Good to know

A few things to know.

How is the course delivered?

Our classroom programmes combine facilitated discussion, case studies, exercises and reflection. The precise format will be confirmed before enrolment.

Can you deliver this programme for our team?

Yes, you can enquire about a tailored programme. Share your goals, group size and preferred dates with our learning team.

Will I receive a certificate?

Participants who complete the programme receive a Smart Horizon certificate of attendance. Smart Horizon programmes are not externally accredited and do not award a professional qualification, licence or designation. Where a course title or outline refers to a professional certification (for example, AACE International's Certified Cost Professional), the programme supports learning and preparation only; the credential itself is awarded solely by the relevant professional body under its own application and examination requirements.

What should I confirm before booking travel?

Please confirm the session, exact venue, accessibility arrangements, fees and any visa requirements with the team before arranging travel. Tentative dates are not confirmed sessions.

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