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Public Relations

VIP Visits and Official Ceremonies

Official ceremonies and VIP visits require precise planning, protocol and coordination with security teams. This course covers planning VIP visits, programme and timing, protocol and precedence, security coordination, ceremony design, media arrangements, hospitality and managing last-minute changes.

5 days Classroom or live online English
Smart Horizon Certified - Global Leadership Consultants
Take the course details with you.

Download the full standard outline: why attend, methodology, objectives, audience, competencies, the daily outline and current plans.

Download course PDF
Why attend

From knowledge to real-world impact.

VIP visits are high-stakes and leave little room for error. You will learn to plan and run them with confidence.

Workplace challenges

Professional Problems This Course Is Designed to Solve

The programme explores practical approaches to the following challenges. Results depend on how the learning is applied in your organisation.

  • Difficulty translating subject knowledge into practical workplace decisions.
  • Inconsistent approaches to the activities covered in the course outline.
  • Lack of a structured plan for applying and reviewing new skills.
Course methodology

How you will learn.

Visit planning exercises, run-of-show development, protocol scenarios and simulations.

Course objectives

What you'll take away.

By the end of this course, participants will be able to:

  • Plan VIP visits end to end
  • Develop detailed programmes and timings
  • Apply protocol and precedence
  • Coordinate with security teams
  • Design ceremonies and media arrangements
  • Manage hospitality and last-minute changes
Target audience

Who should attend.

This course is suitable for:

  • Protocol officers
  • Event managers
  • Executive office staff
  • PR managers
  • Government relations staff
Target competencies

Capabilities you will build.

Participants will develop competencies in:

  • Visit planning
  • Run-of-show
  • Protocol
  • Security coordination
  • Contingency management
Course outline

Your learning journey.

A focused, practical outline with time to explore, apply and reflect.

Day 1VIP Visits

  1. 09:00–10:08Types of visits
  2. 10:08–11:00Stakeholders
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Stakeholders (continued)
  5. 11:45–12:53Case studies
  6. 12:53–14:00Exercise

Day 2Programme

  1. 09:00–10:08Programme design
  2. 10:08–11:00Timings
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Timings (continued)
  5. 11:45–12:53Run-of-show
  6. 12:53–14:00Workshop

Day 3Protocol and Security

  1. 09:00–10:08Precedence
  2. 10:08–11:00Security liaison
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Security liaison (continued)
  5. 11:45–12:53Movements
  6. 12:53–14:00Exercise

Day 4Ceremonies and Media

  1. 09:00–10:08Ceremony design
  2. 10:08–11:00Media arrangements
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Media arrangements (continued)
  5. 11:45–12:53Speeches
  6. 12:53–14:00Simulation

Day 5Hospitality and Changes

  1. 09:00–10:08Hospitality
  2. 10:08–11:00Gifts
  3. 11:00–11:30Coffee break
  4. 11:30–11:45Gifts (continued)
  5. 11:45–12:53Last-minute changes
  6. 12:53–14:00Action plan

The timings provided are estimates and may vary depending on the number of participants and the discussions taking place during the sessions. They are indicative only and do not constitute a binding commitment.

Dates & venues

Find a session that works for you.

Confirmed dates accept registration requests. Tentative dates are enquiry only.

Rome 16 Nov - 20 Nov 2026
Confirmed dates
€2,450.-Register
Online Live virtual classroom 16 Nov - 20 Nov 2026
Confirmed dates
€1,250.-Register
Paris 7 Dec - 11 Dec 2026
Confirmed dates
€2,860.-Register
Online Live virtual classroom 7 Dec - 11 Dec 2026
Confirmed dates
€1,250.-Register
Dubai 11 Jan - 15 Jan 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 11 Jan - 15 Jan 2027
Confirmed dates
€1,250.-Register
London 25 Jan - 29 Jan 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 25 Jan - 29 Jan 2027
Confirmed dates
€1,250.-Register
Frankfurt 15 Feb - 19 Feb 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 15 Feb - 19 Feb 2027
Confirmed dates
€1,250.-Register
Rome 8 Mar - 12 Mar 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 8 Mar - 12 Mar 2027
Confirmed dates
€1,250.-Register
Vienna 29 Mar - 2 Apr 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 29 Mar - 2 Apr 2027
Confirmed dates
€1,250.-Register
Cape Town 19 Apr - 23 Apr 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 19 Apr - 23 Apr 2027
Confirmed dates
€1,250.-Register
Amsterdam 3 May - 7 May 2027
Confirmed dates
€2,540.-Register
Online Live virtual classroom 3 May - 7 May 2027
Confirmed dates
€1,250.-Register
Cape Town 24 May - 28 May 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 24 May - 28 May 2027
Confirmed dates
€1,250.-Register
Rome 14 Jun - 18 Jun 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 14 Jun - 18 Jun 2027
Confirmed dates
€1,250.-Register
Istanbul 5 Jul - 9 Jul 2027
Confirmed dates
€2,650.-Register
Online Live virtual classroom 5 Jul - 9 Jul 2027
Confirmed dates
€1,250.-Register
Barcelona 26 Jul - 30 Jul 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 26 Jul - 30 Jul 2027
Confirmed dates
€1,250.-Register
Vienna 9 Aug - 13 Aug 2027
Confirmed dates
€2,940.-Register
Online Live virtual classroom 9 Aug - 13 Aug 2027
Confirmed dates
€1,250.-Register
Kuala Lumpur 30 Aug - 3 Sept 2027
Confirmed dates
€1,450.-Register
Online Live virtual classroom 30 Aug - 3 Sept 2027
Confirmed dates
€1,250.-Register
Dubai 20 Sept - 24 Sept 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 20 Sept - 24 Sept 2027
Confirmed dates
€1,250.-Register
Cape Town 11 Oct - 15 Oct 2027
Confirmed dates
€1,890.-Register
Online Live virtual classroom 11 Oct - 15 Oct 2027
Confirmed dates
€1,250.-Register
London 1 Nov - 5 Nov 2027
Confirmed dates
€2,450.-Register
Online Live virtual classroom 1 Nov - 5 Nov 2027
Confirmed dates
€1,250.-Register
Barcelona 15 Nov - 19 Nov 2027
Confirmed dates
€2,840.-Register
Online Live virtual classroom 15 Nov - 19 Nov 2027
Confirmed dates
€1,250.-Register
Dubai 6 Dec - 10 Dec 2027
Confirmed dates
€3,150.-Register
Online Live virtual classroom 6 Dec - 10 Dec 2027
Confirmed dates
€1,250.-Register

Good to know

A few things to know.

How is the course delivered?

Our classroom programmes combine facilitated discussion, case studies, exercises and reflection. The precise format will be confirmed before enrolment.

Can you deliver this programme for our team?

Yes, you can enquire about a tailored programme. Share your goals, group size and preferred dates with our learning team.

Will I receive a certificate?

Participants who complete the programme receive a Smart Horizon certificate of attendance. Smart Horizon programmes are not externally accredited and do not award a professional qualification, licence or designation. Where a course title or outline refers to a professional certification (for example, AACE International's Certified Cost Professional), the programme supports learning and preparation only; the credential itself is awarded solely by the relevant professional body under its own application and examination requirements.

What should I confirm before booking travel?

Please confirm the session, exact venue, accessibility arrangements, fees and any visa requirements with the team before arranging travel. Tentative dates are not confirmed sessions.

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